Whether you are a Construction enthusiast, manufacturer or owner of any equipment, how you present the elements to the potential buyers & renters plays a crucial role in the way it’s perceived. You could be offering the best industrial products & Accessories, but if your initial impressions did “Wow”, all bets are off. And when it comes to sell/rent heavy equipment, it is not that easy in terms of figuring out where to sell and whom to rent it out.
Selling heavy equipment is like selling a property—you have to be prepared to play the long game. So if you’ve been trying to sell a machine for several months and haven’t had any success, be patient. The right buyer will find you eventually—so long as you do your best to get your equipment listings seen. Listed below are few points one can consider to effectively rent out the heavy equipment.
List your equipment on a machinery trader:
ConVoyage remains one of the top websites for shopping for heavy equipment. It consistently ranks at the top for high volume search terms like “excavators for sale” or “heavy equipment sales,” ensuring your listings are likely to get a lot more eyeballs on them than if you were to only list the equipment on your company site or on less established websites. Listing an equipment
Right Price:
Once you have decided which machinery to sell or rent out, the next step would be to make thorough research on the market value of that machine. Overvaluing the machinery will most likely send the customer away while undervaluing the machinery will be unfair to your business.
Keep in mind that the price of the machinery depends on the date of manufacturing which determines its depreciation, existing physical condition, and estimated useful life. Pricing is the keep and would be the game changer for the
Resale condition & Workability:
When the machine is not in use it gets faulty and weak, and if sold in that condition it might put you in the customer’s bad graces. Make sure to examine the pieces of machinery or call in someone who can give you expert advice before you put it up for sale.
If you have Used Machinery that is beyond repair, you can sell it to customers who will buy it for parts or scrap metal. While buying or renting A Machine, the customers usually look for the workability condition of the machine. You should make sure the entire components of the equipment is in working condition before your customer comes for a visit.
Online Display:
Photos have the power to draw buyers in, so make sure yours are the best they can be. Buyers want to see authentic photos when they are searching for listings, so do your best to avoid stock photography. We suggest including a wide variety of photos on your listing of both inside the cab and the outside of the machine. Take your listing photos in natural daylight so they are not washed out and make sure to use a camera that takes top-notch photos buyers want to click on.
Make sure the equipment you are selling is spotless, both inside and out. Buyers want to see their potential machinery in tip-top condition, so you should give the unit a detailed wash and declutter the interior before you take photos or invite potential buyers to test-drive the unit.
Respond to Potential Buyers on time:
We live in a world where instant gratification is the norm, so you’ll want to keep that in mind when machinery inquiries come rolling in. We encourage you to check your email and phone messages regularly so you can respond to an interested buyer quickly after being contacted. Buyers can move fast, so they will likely move along to another listing if you don’t respond in a timely fashion. This is your utmost responsibility.